Privacy Policy

Welcome to Via 313. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how Via 313 ("we," "us," or "our") collects, uses, discloses, and safeguards your information when you visit our website via313pizza.rest, place an order with us, subscribe to our communications, or otherwise interact with our services (collectively, the "Services"). Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please discontinue use of our Services immediately.

This Privacy Policy is intended to comply with applicable United States federal and state privacy laws, including but not limited to the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable consumer protection regulations. If you are a California resident, please pay special attention to the sections designated for California residents.

1. About Us

Via 313 is a food service business operating in the United States. We operate the website located at via313pizza.rest and provide food ordering, delivery, and dining-related services to our customers. You may contact us using the following information:

2. Information We Collect

We collect various types of information depending on how you interact with our Services. The categories of information we may collect include the following:

2.1 Personal Information You Provide to Us

When you interact with us directly — for example, by placing an order, creating an account, signing up for our newsletter, completing a contact form, or participating in a promotion — we may collect information such as:

• Identity Information: Your first name, last name, and username or similar identifier.
• Contact Information: Your email address, telephone number, billing address, delivery address, and postal code.
• Account Credentials: Your password and other security information used for authentication purposes.
• Payment Information: Credit card numbers, debit card numbers, billing information, and other financial data necessary to process your transactions. Note that full payment card details are processed by our third-party payment processors and are not stored directly by Via 313.
• Order Information: Details about the food items you have ordered, order history, special dietary preferences or requests, and delivery instructions.
• Communications: Any information you provide when you contact us for customer support, submit feedback, or engage with us through email, phone, or social media platforms.
• Marketing Preferences: Your preferences in receiving marketing communications and your communication preferences.

2.2 Automatically Collected Information

When you access or use our website or digital platforms, we may automatically collect certain technical and usage information, including:

• Device Information: Hardware model, operating system and version, unique device identifiers, browser type and version, and mobile network information.
• Usage Data: Information about how you navigate and interact with our website, including pages visited, links clicked, time spent on pages, referral URLs, and other browsing behavior.
• Log Data: Server logs that record your IP address, access times, page views, app crashes, and other system activity.
• Location Data: General geographic location data derived from your IP address. If you grant permission, we may also collect more precise location information from your mobile device to facilitate delivery services.
• Cookie and Tracking Data: Information collected through cookies, web beacons, pixels, and similar tracking technologies. Please refer to Section 7 (Cookie Policy) for more information.

2.3 Information from Third Parties

We may also receive information about you from third-party sources, including:

• Third-party delivery platforms or food ordering aggregators if you place an order through those services.
• Social media platforms, if you connect your social media account to our services or interact with our social media presence.
• Analytics providers, advertising networks, and marketing partners who help us understand how our Services are used and how to improve our marketing efforts.
• Payment processors and fraud prevention service providers.

3. How We Use Your Information

We use the information we collect for a variety of legitimate business purposes, including:

3.1 Service Provision and Order Fulfillment

• To process and fulfill your food orders, including coordinating delivery or in-store pickup.
• To create and manage your customer account.
• To send you order confirmations, receipts, and updates regarding the status of your order.
• To process payments and prevent fraudulent transactions.
• To respond to your customer service inquiries and resolve disputes.

3.2 Business Operations and Improvement

• To monitor and analyze usage patterns and trends in order to improve the functionality, design, and content of our website and Services.
• To conduct internal research, auditing, and data analysis to improve our products and services.
• To diagnose technical problems and maintain the security and integrity of our systems.
• To develop new menu items, services, and features based on customer feedback and preferences.

3.3 Marketing and Promotions

• To send you promotional communications, special offers, newsletters, and information about new menu items or events, where you have given us your consent or where we have a legitimate interest in doing so.
• To personalize your experience and deliver content and product offers relevant to your interests.
• To display targeted advertisements on our website and on third-party platforms.
• To administer loyalty programs, sweepstakes, contests, or surveys.

You may opt out of receiving marketing communications at any time by clicking the "unsubscribe" link included in our emails or by contacting us directly at [email protected].

3.4 Legal Compliance and Safety

• To comply with applicable laws, regulations, legal processes, and governmental requests.
• To enforce our Terms of Service and other agreements.
• To protect the rights, property, or safety of Via 313, our customers, employees, or the public.
• To detect, investigate, and prevent fraud, abuse, or other illegal activities.

4. How We Share Your Information

We do not sell your personal information to third parties for monetary consideration. However, we may share your information in the following circumstances:

4.1 Service Providers and Business Partners

We engage trusted third-party service providers who assist us in operating our business and delivering our Services. These service providers are authorized to use your information only as necessary to perform services on our behalf and are contractually obligated to protect your information. Such providers may include:

• Payment Processors: Companies that handle credit and debit card transactions securely on our behalf.
• Delivery Partners: Third-party delivery services that fulfill food delivery orders.
• Cloud Hosting Providers: Services that host our website, databases, and technology infrastructure.
• Email and Communications Platforms: Services used to send transactional and marketing emails.
• Analytics Providers: Services such as Google Analytics that help us understand website traffic and usage patterns.
• Advertising and Marketing Partners: Platforms that assist us in delivering targeted advertisements and promotional campaigns.
• Customer Support Tools: Platforms that assist us in managing customer inquiries and support tickets.

4.2 Legal Requirements

We may disclose your information to government authorities, law enforcement agencies, or other third parties if we believe in good faith that such disclosure is:

• Required by applicable law, regulation, or legal process (such as a subpoena or court order).
• Necessary to protect the safety, rights, or property of Via 313, our customers, or the public.
• Necessary to detect, prevent, or address fraud, security breaches, or technical issues.

4.3 Business Transfers

In the event that Via 313 undergoes a merger, acquisition, reorganization, sale of assets, or bankruptcy proceedings, your personal information may be transferred to the successor entity as part of that transaction. We will notify you of any such change in ownership or use of your personal information, as required by law.

4.4 Aggregated and De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties for research, marketing, analytics, or other legitimate business purposes.

4.5 With Your Consent

We may share your personal information with other parties with your explicit consent or at your direction.

5. Data Security

Via 313 takes the security of your personal information seriously. We implement a variety of technical, administrative, and physical security measures designed to protect your information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption: We use industry-standard SSL/TLS encryption to protect data transmitted between your browser and our servers.
• Access Controls: We restrict access to personal information to those employees, contractors, and service providers who need to know that information in order to operate, develop, or improve our Services.
• Secure Payment Processing: All payment card transactions are processed through PCI-DSS compliant payment processors. We do not store full credit card numbers on our servers.
• Regular Security Assessments: We periodically review and update our security practices to address emerging threats and vulnerabilities.
• Incident Response: We maintain procedures for responding to data security incidents and will notify affected users and relevant authorities as required by applicable law in the event of a data breach.

6. Your Privacy Rights

Depending on your state of residence within the United States, you may have certain rights with respect to your personal information. We are committed to honoring these rights.

6.1 Rights for All Users

• Right to Access: You have the right to request a copy of the personal information we hold about you.
• Right to Correction: You have the right to request that we correct inaccurate or incomplete personal information about you.
• Right to Deletion: You have the right to request that we delete your personal information, subject to certain exceptions (such as when we are required to retain information to comply with legal obligations).
• Right to Opt Out of Marketing: You have the right to opt out of receiving marketing communications from us at any time.

6.2 Additional Rights for California Residents (CCPA/CPRA)

If you are a California resident, you have the following additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):

• Right to Know: You have the right to know what categories of personal information we have collected about you, the purposes for which it is used, and the categories of third parties with whom it is shared.
• Right to Delete: You have the right to request the deletion of your personal information that we have collected, subject to certain exceptions.
• Right to Correct: You have the right to request that we correct inaccurate personal information we maintain about you.
• Right to Opt Out of Sale or Sharing: You have the right to opt out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising purposes. You may exercise this right by contacting us at [email protected].
• Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information to only what is necessary to perform the services you have requested.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. We will not deny you goods or services, charge you different prices, or provide you with a different level of quality as a result of exercising your privacy rights.
• Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format so that you can transfer it to another entity.

6.3 How to Exercise Your Rights

To exercise any of your privacy rights, please submit a verifiable consumer request to us by:

• Emailing us at: [email protected]
• Visiting our website at: via313pizza.rest

We will respond to your request within 45 days of receipt. If we require additional time, we will notify you of the reason and the extension period (up to an additional 45 days) in writing. We may need to verify your identity before processing your request. You may also designate an authorized agent to submit requests on your behalf.

7. Cookie Usage

Our website uses cookies and similar tracking technologies (such as web beacons, pixels, and local storage) to enhance your browsing experience, analyze site traffic, and deliver personalized content and advertisements.

7.1 Types of Cookies We Use

• Strictly Necessary Cookies: These cookies are essential for the website to function properly. They enable core functionality such as security, network management, and account authentication. You cannot opt out of these cookies.
• Performance and Analytics Cookies: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use tools such as Google Analytics for this purpose.
• Functional Cookies: These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, and items in your shopping cart.
• Marketing and Advertising Cookies: These cookies are used to deliver advertisements relevant to you and your interests. They also help us measure the effectiveness of our advertising campaigns.

7.2 Managing Your Cookie Preferences

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete cookies, or alert you when cookies are being set. Please note that disabling certain cookies may impact the functionality of our website and Services. For more detailed information about the cookies we use and your choices, please refer to our full Cookie Policy available on our website.

8. Data Retention

We retain your personal information only for as long as is necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our general data retention guidelines are as follows:

When your personal information is no longer required, we will securely delete or anonymize it in accordance with our data retention procedures.

9. Children's Privacy

Via 313 does not knowingly collect, solicit, or retain personal information from individuals under the age of 18 years old. Our food ordering and delivery services are intended for adults. If you are under 18, please do not use our Services or provide any personal information to us.

If we become aware that we have inadvertently collected personal information from a child under 18 without verifiable parental consent, we will take immediate steps to delete that information from our records. If you are a parent or guardian and believe that we may have collected information from your child, please contact us immediately at [email protected].

We comply with the Children's Online Privacy Protection Act (COPPA) and will not knowingly engage in any practices that violate COPPA requirements.

10. International Data Transfers

Via 313 is based in the United States, and we primarily collect, store, and process your personal information in the United States. Our servers and service providers may be located in different states within the United States or, in some cases, in other countries.

If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in a country where data protection laws may differ from those in your country of residence. By using our Services and submitting your personal information, you acknowledge and consent to the transfer of your information to the United States and other locations where we operate or engage service providers.

Where we transfer personal data internationally, we take appropriate safeguards to ensure that your information receives an adequate level of protection, including the use of contractual protections and adherence to applicable legal frameworks governing international data transfers.

11. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not operated by Via 313. These links are provided for your convenience and informational purposes only. We have no control over the content, privacy practices, or policies of any third-party sites or services.

We strongly encourage you to review the privacy policies of any third-party sites you visit. Our inclusion of a link to a third-party site does not imply endorsement of that site or its privacy practices. We are not responsible for the privacy practices or content of third-party websites.

12. Do Not Track Signals

Some web browsers may transmit "Do Not Track" (DNT) signals to websites and other online services. There is currently no industry-wide standard for how websites should respond to DNT signals. As a result, our website does not currently respond to or honor DNT browser signals. We will continue to monitor developments in DNT technology and standards and may update this policy in the future accordingly.

13. Your California Privacy Rights — Shine the Light Law

Under California Civil Code Section 1798.83 (the "Shine the Light" law), California residents who have established a business relationship with us may request information about whether we have disclosed personal information to any third parties for direct marketing purposes during the preceding calendar year. If we have made such disclosures, we are required to provide a list of the categories of personal information disclosed and the names and addresses of the third parties with whom such information was shared.

To make such a request, California residents may contact us at [email protected] with the subject line "California Shine the Light Request." We will respond to your request within 30 days.

14. FTC Act Compliance

Via 313 is committed to fair and transparent business practices in full compliance with the Federal Trade Commission Act (FTC Act). We do not engage in unfair or deceptive acts or practices in connection with the collection, use, or disclosure of your personal information. Our privacy practices are designed to be honest, clear, and consistent with the representations we make in this Privacy Policy.

If you believe that our data practices are unfair, deceptive, or otherwise in violation of the FTC Act, you have the right to file a complaint with the Federal Trade Commission (FTC). See Section 16 (Filing a Complaint) for more details.

15. Changes to This Privacy Policy

We reserve the right to update, modify, or revise this Privacy Policy at any time to reflect changes in our business practices, legal obligations, or applicable laws. When we make changes, we will:

• Update the "Last Updated" date at the top of this page.
• Post the revised Privacy Policy on our website at via313pizza.rest.
• Where required by law or where we deem it appropriate given the significance of the changes, notify you by email or by a prominent notice on our website.

Your continued use of our Services following the posting of any revised Privacy Policy constitutes your acceptance of the changes. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

16. Filing a Complaint

If you have concerns about how Via 313 handles your personal information, we encourage you to first contact us directly so that we can address your concerns. However, you also have the right to file a complaint with the appropriate regulatory authority.

16.1 Federal Trade Commission (FTC)

For consumer protection issues and unfair or deceptive business practices at the federal level, you may file a complaint with:

• Federal Trade Commission (FTC)
• Website: www.ftc.gov/complaint
• Phone: 1-877-FTC-HELP (1-877-382-4357)

16.2 California Residents — California Privacy Protection Agency (CPPA)

California residents who believe their rights under the CCPA/CPRA have been violated may file a complaint with:

• California Privacy Protection Agency (CPPA)
• Website: cppa.ca.gov
• Email: [email protected]

16.3 State Attorneys General

Residents of any U.S. state may also file a consumer protection complaint with their respective State Attorney General's office. You can find contact information for your State Attorney General through the National Association of Attorneys General (NAAG) at www.naag.org.

17. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or our data practices, please do not hesitate to contact our privacy team. We are committed to addressing your inquiries promptly and transparently.

This Privacy Policy was last reviewed and updated on March 25, 2026. By using the Services provided by Via 313 at via313pizza.rest, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.